Last weekend I was in the Netherlands at the emigration fair outside Utrecht. Thousands of Dutch people spent their weekend looking at emigration possibilities and 72 Swedish municipalities were there to attract some of them. The trade between the two countries has been constantly increasing the last years and currently the Netherlands is our 5th largest export market, which makes it a more important market then France. Last years trade increased with 6% despite the financial situation in the world.
At the same time many Dutch people feel that their country is over crowded. People living in the Randstad area (Amsterdam, Rotterdam and The Hague area) live in one of the most populated areas in the world. It is an exciting area filled with creativity and innovation but it is also an area where house prices stay high and crime rates as well. When you travel on the train you never know when one city ends and the other begins. Integration issues, crime, filled schools, endless commuting, high living costs etc. are only some of the reasons why people are looking into emigrating somewhere else. Sweden is a country of interest as we can offer what they are missing and for us it is interesting to attract high-educated people with an entrepreneurial mindset. The Netherlands have the highest number of self-starters in Europe which is interesting as their social system is similar to ours. What makes people start their own business?
The target for Ulricehamn is to become 25 000 inhabitants in 2020 and in order to achieve this we are looking at attracting both commuters from our neighbouring municipalities as well as international competence. The emigration fair was a first step for our municipality to look at the international market and we focused on attracting businesses. The strategic location of Ulricehamn (close to the airport Landvetter and surrounded by the three larger cities Jönköping, Borås and Göteborg) made us stand out at the fair. Many people want to live in a big house on the countryside but naturally you want to have a large customer base near by and a large employment market. Now we have attracted the interest and the real work will start. We are expecting many visitors in the coming months!
The European Social Fund (ESF) has an extra call open and I am currently writing an application for competence development for businesses in seven municipalities. Time is short and I usually have a lot more time when I write applications so this is a tough one. Tomorrow I am off to Malmö and a meeting regarding EUs energy program and next week I am off to Stockholm for a meeting regarding EUs healthprogram (and in between this I work on the ESF application). Needless to say I am looking forward to April and some more normal working hours.
Jochem will be home for a week and is currently learning everything there is to know about wooden boats. He can’t wait for spring and summer to start to get our boat out again. I wouldn’t be surprised if we soon have one more boat. I have noticed that he is taking up boat orders from people all over the world so who knows what new business ideas he is up too!?
Hope you are also enjoying a sunny Sunday!
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